Excelsior Correspondent
JAMMU, Oct 6: The exciting new ‘Thar’ was today launched at Jammu Motor Vehicles, an authorised dealership of Mahindra and Mahindra, in a function held here today.
The new vehicle, starting at Rs 9.99 Lakh is engineered to redefine urban commuting and elevate rugged weekend adventures, offers an unparalleled driving experience.
The vehicle was unveiled by Sapna Kotwal, Secretary, Advisory Board for the development of Pahari-speaking people, Department of Social Welfare, in the presence of Swatantar Aggarwal, Chairman of Aggarwal Group, Vineet Aggarwal, Nitin Aggarwal and other Directors.
Speaking on the occasion, Vineet Aggarwal, Managing Partner, Jammu Motor Vehicles said, “Over the years, Thar has become more than just an SUV, it’s a symbol of freedom, adventure and a lifestyle that resonates deeply with our customers. The New Thar reflects both their feedback and our dedication to providing the best to our customers.”
The chief guest, Sapna Kotwal, in her address said, “I’m honoured to be a part of this momentous occasion. It’s a privilege to witness the unveiling of this iconic vehicle. The Mahindra Thar has always been a symbol of ruggedness, reliability and performance. With its refreshed design, enhanced comfort, and smart technology integration, the New Thar is poised to take the automotive world by storm. I would like to congratulate Jammu Motor Mahindra for their relentless pursuit of excellence and commitment to delivering world-class products.”
While concluding the event, Nitin Aggarwal, thanked the chief guest and all distinguished guests for gracing the occasion with their presence.
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