Excelsior Correspondent
JAMMU, Feb 20: Jamkash Biking Private Limited today launched the much-awaited Harley-Davidson X440T at the RIDGES Harley-Davidson showroom located on NH-1 Bye Pass, opposite Channi Himmat, marking a significant addition to the region’s premium motorcycle segment.
RIDGES Harley-Davidson, the only authorized Harley legacy dealership in the region, hosted the grand unveiling in the presence of members of the Harley Owners Group (HOG) and biking enthusiasts. The event reflected the brand’s signature spirit of power, freedom and brotherhood, while bringing together riders and customers under one roof.
The newly introduced Harley-Davidson X440T is positioned to redefine the mid-size motorcycle category with its bold design, enhanced performance and advanced engineering. Built for both city rides and highway cruising, the motorcycle blends the brand’s heritage with modern technology and road presence.
Management of Jamkash Biking Private Limited said the launch underlines the group’s commitment to bringing global automotive excellence to Jammu and Kashmir and strengthening a vibrant community of passionate riders in the region. They added that the dealership has extensive experience in retailing and servicing large-capacity cruiser motorcycles as well as the X440 range.
In a unique gesture, Harley owners and enthusiasts joined the management in unveiling the motorcycle, highlighting the strong bond within the riding fraternity. A test ride session was also organized, allowing guests to experience the new model firsthand and interact with fellow riders.
The launch event gave visitors an opportunity to closely explore the motorcycle and immerse themselves in the iconic Harley-Davidson culture.
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