SHF forays into Puducherry in EB segment

CHENNAI, Mar 16: Following its expansion into Karnataka, Andhra and Telangana earlier this year, Sundaram Home Finance (SHF) on Monday announced its foray into the union Territory of Puducherry in the Emerging Business (EB) segment that comprises of affordable housing finance and working capital loans.
Last month, the EB segment crossed the milestone of 100 branches with more than half of them being located in Tamil Nadu.
The company is targeting disbursements of over Rs.10 crores in the initial phase in this segment in Puducherry, according to a press release.
Company MD D. Lakshminarayanan said, “Puducherry is a vibrant affordable housing market. There are lots of small affordable housing communities situated on the outskirts of Puducherry and we see this as a thriving market for our affordable housing segment. In addition, Puducherry is an education hub and job opportunities are on the rise. We believe that these factors will drive affordable housing segment.” (UNI)

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